Nokia started to market a new generation of music phones, X6. Coincided with the marketing X6 Nokia launched a global partnership program titled Nokia Music Play 2010.In this partnership program, Nokia took Island Def Jam Music Group (IDJMG) and Universal music Group International (UMGI). Through this partnership will be held at the same time launching a concert and Rihanna latest album, Rated R, November 16, 2009.
The launch coincided with the availability of the Nokia X6 in the global market, an entertainment device combined with Comes With Music, offering music department features of Nokia.
Liz Schimel, head of Global Music, Nokia, revealed that it is very excited about the collaboration with Island Def Jam and Rihanna to redefine the interaction between the artist and give fans the experience and unique content around the world.
History''will be engraved on November 16, when Rihanna performed in front of global audience that can be watched via streaming directly with Nokia devices that also marks the launch of his new album, "Schimel said.
Liz Schimel, head of Global Music, Nokia, revealed that it is very excited about the collaboration with Island Def Jam and Rihanna to redefine the interaction between the artist and give fans the experience and unique content around the world.
History''will be engraved on November 16, when Rihanna performed in front of global audience that can be watched via streaming directly with Nokia devices that also marks the launch of his new album, "Schimel said.
The concert will be broadcast live from London. Rihanna will bring you some choice songs from his latest album for the first time. IDJMG, UMGI, and Nokia use the latest technology solutions to promote and broadcast this unique event by Nokia mobile music service, video, and communications services.
Nokia also provides an opportunity a few bloggers were selected to record, broadcast, and share experiences about these exclusive events that connect them all through a Web-based technology, social computing. Participation fans in this new breakthrough can be done for free via Nokia Music Store.
Nokia also provides an opportunity a few bloggers were selected to record, broadcast, and share experiences about these exclusive events that connect them all through a Web-based technology, social computing. Participation fans in this new breakthrough can be done for free via Nokia Music Store.
Customers Nokia Comes With Music also can download exclusive Rated R version with one bonus track, remixes, and other additional content for free as part of their subscription. Nokia also will provide exclusive applications Rihanna and exclusive recordings from the concert in London on Ovi Store for the song 'Wait Your Turn' from the album before it was released
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